© Héli Reymond

L’Abbaye - Héli Reymond hoists the sails by releasing a watch inspired by nautical sports

24 hours, Jean-Marc Corset, December 2, 2019

Relaunched 10 years ago, the century-old brand from the Vallée de Joux is releasing a new model for racing in its niche market. In the Vallée de Joux, in the shadow of the flagship brands of watchmaking, there are also more discreet names, like Héli Reymond. Relaunched about ten years ago by entrepreneurs active in this field, the brand, which celebrated its 100th anniversary on Thursday at Le Pont (L’Abbaye), wants to rejuvenate to better race in its niche market. It is launching a new model, the WinCH, inspired by the world of water sports, with the young 20-year-old sailor Nicolas Rolaz, from the Morges yacht club, as its ambassador.

https://www.24heures.ch/economie/entreprises/heli-reymond-hisse-voiles-sortant-montre-inspiree-sport-nautique/story/22775046

Published:

02 December 2019


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